Its scientifically-proven products focus on repairing the skin at the cellular level, which speeds up its renewal process and diminishes fine lines and wrinkles, sagging skin, and hyperpigmentation. Obagi also offers specialized acne, rosacea, and eye treatments. Each carefully-developed product step uses Penetrating Therapeutics™ technology to effectively balance skin’s pH level and allow for better penetration of powerful ingredients to the layers of the skin, revealing superior results. Their doctors and scientists have developed three main skin care systems: Obagi Nu-Derm Systems, which accelerate cell turnover so that skin looks and acts younger, Obagi-C Rx Systems, which help the skin to look more radiant and toned by correcting mild to moderate sun damage, and ultra-popular Obagi Professional-C Serums, which infuse the skin with potent Vitamin C serums for maximum daily antioxidant protection.
The company motto is, “Obagi for life” demonstrating its commitment to giving customers a lifetime of healthy, beautiful skin. Regardless of one’s age or skin type, there is an Obagi regimen for everyone.
In 1997 the company officially began operations as Obagi Medical Products, Inc. The Obagi Nu-Derm Advanced Skin Care System is designed to restore health to sun and smoke damaged skin, as well as even out pigmentary problems involving the face and other areas of the body. The Nu-Derm system corrects surface discoloration and blemishes. It also penetrates into the skin to stimulate skin cell renewal, improve circulation and help rebuild collagen. The normal barrier function of the skin is restored, making the skin less sensitive and better able to hydrate properly.